Independent Advisors for the Institutional Private Markets
Prive is a specialist merchant banking firm dedicated to helping institutional investors realize value from private and illiquid assets. We advise on and execute transactions across the full spectrum of private asset universe. Our mission is to bring liquidity, transparency and strategic insight to the world’s most complex and illiquid markets.
Who We Serve
We work exclusively with institutional owners of private assets, including pension funds, soverign wealth funds, insurance companies, endowments, foundations, family offices, fund of funds, asset managers and general partners. These clients rely on us to deliver objective, high-impact solution and to execute transactions that balance speed, discretion and value maximization.
Our Expertise
Our team brings together professionals with deep experience across investment banking, private markets investing, and secondary advisory. This unique blend of backgrounds allows us to understand both sides of the transaction – the motivations of institutional sellers and the expectations of sophisticated buyers.
Our Values
- Integrity: We act as a trusted partner, providing unconflicted advice.
- Excellence: Each engagement is executed with precision, rigor, and discretion.
- Transparency: We bring clarity to opaque markets.
- Partnership: Our client’s long-term success defines our own.
Our Difference
Unlike broad-based investment banks or intermediaries, we are merchant banking specialists in private market liquidity. We combine institutional-grade execution with a nimble, senior-led approach that ensures alignment, confidentiality, and accountability at every stage of the process. Our goal is to turn illiquidity into opportunity – helping institutional investors optimize portfolios, manage balance sheet exposure, and crystalize value where others see complexity.